Undergraduate

Sports Communication

Turn your passion for sports into a career.

Sports Communication major and minor

Interested in turning your passion for sports into a career in media, marketing, or communications? At Simpson, our Sports Communication program combines multimedia communication with sport science and sport management, preparing you to tell stories, build brands, and engage audiences across the sports industry.

Learning goes beyond the classroom. You’ll gain hands-on experience through Simpson Student Media, including The Simpsonian, the country’s oldest continuously published campus newspaper, as well as internships and other immersive opportunities. You’ll strengthen your writing, reporting, oral communication, and digital media skills while gaining experience with industry-standard tools and platforms. With Des Moines just 20 minutes from campus, you’ll also have access to a thriving sports market and opportunities to connect classroom learning with the real world.

Whether you want to work in sports media, broadcasting, public relations, digital content, marketing, or athletic communications, Simpson’s Sports Communication program will help you build the experience, portfolio, professional connections, and confidence to take the next step in your career.

 

View major course requirements

View minor course requirements

Why Simpson College For Sports Communication?

What Will I Learn?

Sports Communication is an interdepartmental program with the Department of Multimedia Communication and the Department of Sport Science & Health Education.

You will learn diverse presentation and critical thinking skills in journalism, public relations, sports marketing, and management and gain a strong foundation in the relationship of sports and athletics to the worlds of media and communication.

Career Ready

Our graduates are prepared to launch successful careers and make an immediate impact in the workforce. Here are a few examples of where Simpson alumni are building their careers:

  • Loras College
  • Major League Baseball Players Alumni Association
  • NCAA
  • University of Minnesota Athletics
  • Missouri Valley JATC
  • Kansas City Royals
  • Sporting Kansas City
  • Buffalo Bills Football

Graduate School Ready

Our faculty will prepare you for every step of applying to and getting accepted into high-quality graduate schools after graduation. Here are a few examples of schools where Simpson alumni have studied:

  • Drake University
  • Western Illinois University
  • Midland University
  • Rome City Institute
  • Queens University of Charlotte
  • University of Iowa

Explore Opportunities Beyond the Classroom

Interested in the unique opportunities the department has to offer? See more opportunities and experiences that will shape your future at Simpson.

Join the team behind the nation’s oldest continually published student newspaper and help tell the stories that shape the Simpson community. Whether you’re interested in graphic design, photography, writing, social media, or multimedia storytelling, you’ll gain hands-on experience creating content for an award-winning publication. As a member of The Simpsonian, you’ll build your portfolio, collaborate with a talented team, and develop real-world skills while contributing to a publication recognized by the Associated Collegiate Press, the Columbia Scholastic Press Association, the Iowa College Media Association, and the Iowa Newspaper Foundation.

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May Term courses take learning beyond the classroom through immersive travel experiences. Each course is designed to provide firsthand insight into the industry while helping students build professional connections and explore a variety of career opportunities.

Simpson’s weekly newscast, produced by Simpson Student Media, offers campus coverage, news, and student-produced stories. The program earned top honors when it was named Best Video Newscast by the Iowa College Media Association in 2022.

Watch here

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Meet Our Faculty

Cal Busby

Cal Busby '09

  • Assistant Professor of Sport Science and Health Education
Mark Siebert

Mark Siebert

  • Associate Professor of Multimedia Communication
  • Director of Simpson Student Media
Nicci Whalen portrait

Nicci Whalen '98

  • Department Chair of Sport Science and Health Education
  • Professor of Sport Science and Health Education